Facebook’s new Audience Network

Facebook launched its new rival to Googles Display Network last year, to help advertisers reach more of the right by people by extending Facebook ads into other mobile apps.

Though its still not as mature or with the same reach as Googles offering, Facebook is slowly working up the tool for publishers and I expect it to follow GDN pretty closely.
But there are some subtle difference between the two networks and what they can achieve for advertisers, lets take a look at some of the important points:

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