Googles new best practices for bloggers reviewing free products

Google has released some new guidelines that are aimed directly at bloggers who review items they received for free from companies, a growing form of native advertising for sure.  Google has already grappled with this issue on YouTube with the army of Vloggers that have been endorsing products.  So I very much agree with the need to disclose the relationship.  Where I tend not to agree is with the classification of these blog articles and the links are non-orgnanic and thus should carry nofollow tags.

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