Facebook’s new Audience Network

Facebook launched its new rival to Googles Display Network last year, to help advertisers reach more of the right by people by extending Facebook ads into other mobile apps.

Though its still not as mature or with the same reach as Googles offering, Facebook is slowly working up the tool for publishers and I expect it to follow GDN pretty closely.
But there are some subtle difference between the two networks and what they can achieve for advertisers, lets take a look at some of the important points:

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Master Facebook Ads with Power Editor

Facebook ads can be super effective, especially for small businesses particularly in the leisure industry.   But once you start using Facebook ads for your page, you will start to notice that there are some limitations.  Especially if you wish to create a number of ads in one go or you start finding you wish you could do more advanced targeting. If until now you have been creating your Facebook ads using the Facebook website, then read on.

What is Power Editor?

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